Understand formats, prices and placement terms
What's included in a listed price, how formats differ, what the placement terms mean (permanence, indexing, sponsored label) and the value metrics.
Open a publication and click Formats & pricing in its sidebar.

What a listed price includes
- The placement itself and Rankticker's fee. There's no separate platform fee.
- Article writing by our writers ($65), unless you set the marketplace's Content filter to Without or supply your own article at checkout.
- A 750-word article and the publisher's standard process. Longer articles, revision rounds and rushed delivery are optional extras you pick at checkout (see prices).
All prices are in US dollars. See Prices, VAT and refunds.
The value strip
| Metric | Meaning |
|---|---|
| From | The cheapest format. |
| Per 1K organic visits | Lowest price divided by monthly organic traffic, per thousand visits: the cost of reach. |
| Per DR point | Lowest price divided by Domain Rating: handy for comparing sites of different strength. |
| vs similar sites | How the price compares with the median of listed sites in the same category within 10 DR points. |
| Turnaround | Typical time from order to live. |
Formats
A publication can sell several formats at different prices, for example a Guest Post (a new article), a Link Insertion (your link added to an existing article), a Sponsored Post, News / PR or a Product Review, and on some sites an AI Optimized Article. Each format card shows its own links, turnaround and terms, and any optional extras the publication charges for (such as a homepage slot).
Placement terms in plain English
| Term | What to look for |
|---|---|
| Link attribute | Dofollow passes ranking value; nofollow and rel=sponsored mostly don't. |
| Placement / permanence | Permanent, permanent for a fee, or temporary. See link permanence. |
| Indexing | Whether Google is allowed to index the page. |
| Sponsored label | Whether the post is marked as sponsored. |
| Homepage | Whether the post is featured on the homepage. |
| Text | Published as supplied, or the publication's editors may edit it. |
| Restricted topics | Topics the publication accepts or refuses. |
Every placement bought on Rankticker is covered by the same promise if the link drops: we ask the publisher to restore it, and if it isn't back within 14 days you get a replacement of equal value or account credit. See What happens if a link is removed.
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